Walking the walk in a shifting market


Whether you’re selling shoes, a shoe store or shoe laces, working on commission can be a tough game — especially when the market tightens up.

In real estate, both here in St. Louis and nationally, there’s a shift happening. You may not feel it yet but it’s happening. The market is adjusting and what has been a hot seller’s market will end up shifting. Things will tighten up a bit and many who got into the business at the height of its glory will fall away when the going gets tough.

There’s an old saying that when the going gets tough the tough get going, but that’s a lot easier said than done, isn’t it? It’s easy to talk a big game and fall away when it’s time to walk that big game. It’s easy to set big goals and make excuses when they’re not met.

But not everybody believes in excuses.

As Dianna Kokoszka says in BOLD, you can have excuses or you can have results.

What type of person do you want to be? Do you want to be the person who constantly talks about how great they are and may even project how great they are, but in reality they’re just an average joe? In reality, when the market tightens up and becomes a skill-based market they don’t have the skills, or the lead generation ability, to thrive.

Or would you rather be the person who knows they’re great and doesn’t need to talk about it because their actions speak for themselves and their results speak even greater?

It’s not easy being in sales, but the first step to succeeding — whether you’re selling a house or those aforementioned shoelaces — is to take personal responsibility for your actions. Tony Robbins would tell you that in order to achieve a goal you have to take massive action. If that means you have to get on the phones, darn it, get on the phones. If that means putting on your walking shoes and door knocking until you find a listing, do it.

No try. No buts.

Dianna says that try is the favorite word of a quitter, and if you’re reading this you are not a quitter. That is not in your DNA.

If your results aren’t where you want them to be, take greater action. And then keep doing it.

And doing it.

And doing it.

Eventually you’ll set yourself apart from the pack, and with some patience and persistence, you’ll find yourself on top of the mountain of success with the others who have learned that the key to success is not talking about it, but rather doing it.

Success isn’t always about greatness. It’s about consistency. Consistent hard work leads to success. Greatness will come. — Dwayne “The Rock” Johnson

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